Our DNA

Efficiency: it's in our DNA.

It was the motivation behind James Dyson's first bagless vacuum cleaner. And as we grow, it drives us. Not just in our inventions. But in our buildings, our people and the communities we're part of.

Robot vacuum cleaner on carpet and hard floor

Innovative spaces

We surround ourselves with ingenious innovations. Some are inspirational, reminding us to strive for the impossible – like the English Electric Lightning fighter jet in one of our staff cafés. Others are more functional, such as the solar panels and ground source heat pumpes that contribute towards a 100% renewable electricity supply at our Malmesbury campus.

Dyson lightning café

"Having an idea for doing something better and making it happen - even though it appears impossible. That's still my dream. "

James Dyson

Engineer
James Dyson

Building the future.

Engineering icons inspire us. We recently opened a new technology campus at Hullavington in Wiltshire.

We could use this space to build any old office. But instead we're restoring the ex-airfield's former aircraft hangars, upgrading and rethinking their original structure so they work better for the people inside them. Just like our machines.

Sketch map

Chopping energy usage.

Our Malmesbury campus has been modernised too. And we're taking the opportunity to reduce our environmental impact while we can. First up were our restaurants, where we've replaced gas hobs with induction units - negating the need for air conditioning, and powered by 100% renewable electricity. It's an approach we will apply to all Dyson sites.

Dyson lightning café with shadow figures

Solving the skills gap.

Engineers are the world's problem-solvers. To tackle 21st century challenges like air pollution, we need more of them.

The James Dyson Foundation is Dyson's charity. Its mission is to inspire a new generation of engineers. It provides money materials and mentorship so that young people can get hands-on with problems - and learn how to solve them.

Young engineering students solving problems

Reducing harmful emissions.

We've started installing electric car charging ports in our staff car parks, to encourage ownership of zero-emissions vehicles.

We provide bus shuttles for the busiest commuter routes, and everyone at Malmesbury, nestled in the English countryside, can also access a campus-wide lift-sharing scheme. Fewer cars means fewer pollutants in the air we breathe - and fewer traffic jams.

Outline drawing off a bus

The engineer in everyone.

Not everyone at Dyson is an engineer - but we encourage everyone to think like one. To take things apart and put them back together again, better.

Whatever your field of expertise - be it marketing, customer service or finance - we want you to challenge assumptions, and tackle the inefficiencies others ignore.

Dyson employees learning about our technology

Waste not, want not.

To ensure our machines keep performing, year after year, we submit them to rigorous testing. And when the tests are complete, we're left with lots of perfectly good components that we'd rather not send to landfill.

So some get re-used in further tests. Some get recycled around the campus - like vacuum cyclone casings reimagined as stationery pots. And some are donated to a nearby charity for use in their projects, fostering creativity and a passion for engineering in our local community.

Dyson vacuum cleaners put together to form a horse

Resolute. Relentless.

We believe there is always a better way. So our engineers never stop working on new ideas, hidden in the depths of our research centres in Wiltshire, Malaysia and Singapore.

The brief? To solve the problems that others choose to ignore. And when they're ready to share what they've created, you'll hear all about it.

Engineer's sketches

Next

The future of engineering

Engineering students surrounded by vacuum cleaners

Talking to us is easy.

You can call us
028 38614001